Client: HYPR Corp.
Role: UI/UX Design
Role: UI/UX Design
Worked alongside the HYPR marketing team to create a new UI/UX experience on HYPR.Com. Using updated branding & messaging, we were able redesign with better fonts, colors and imagery for visibility and an overall better flow to display information. While doing A/B testing, the team noticed that the redesign gathered more clicks/video views since the information above the fold is what visitors considered the most important information.
